Facebook, Instagram,Twitter, Youtube, Tik Tok — Social media is here to stay and you have to be on it
By now everyone gets it, social media is everywhere. It has changed the way society lives and communicates.
Most if not all demographics, especially with purchasing power (where else would you share your recent purchase?) are spending increasing amounts of time on social media sites.
For many, news consumption and purchasing decisions are made on social media - no business today can say that they can do without it.
For a long time, TV, radio and print dominated the media scene, but their attention-grabbing power is weakening and their audience is shrinking. Every day that goes by, it costs more to reach fewer people because people are just not consuming these traditional forms of media. They are now on social media.
No matter what business or industry you are in, the number one crucial thing to do on social media is to tell your story to your customers wherever they may be. The fundamentals remain the same:
The incredible brand awareness and bottom line profits achievable through social media management require sincerity, constant engagement, commitment and most of all, creative and strategic storytelling.
What To Expect From A Social Media-Focused PR Agency
In short, we are master storytellers! But to get a bit technical, it’s nearly impossible to separate social media strategy from PR, given the ubiquity of social media platforms as both a news source and a driver of brand reputation and thought leadership.
While the attention rate here is as competitive as ever, overwhelmingly news consumption these days is done via social media. Combined with an effective PR strategy, good PR stories have the added advantage of boosting your earned coverage with your audiences.
While we understand that PR and Social Media are two different creatures, we have this one fundamental fact in our minds: we know how to create the kind of shareable, relevant, and value-driven content that ensures your customers always pay attention to your story,
We know how to develop and use social media to amplify earned media coverage, boost an executive’s brand, and build a relationship with your most important audiences and stakeholders.
From auditing to building a solid presence for your brand on all social media, to tell engaging stories with compelling content we PR folks know how to do social media best.
Our full range of social media services includes:
Content creation and planning
Crafting social media campaigns and strategy
Crafting and planning social media ads
Social Media Profile
Social Media Framework
Social Media Creative Concept
Social Media Identity
Social media listening
For more information about our social media management services, contact us below.